Malin Kullberg / Monica Borell

There’s a huge age stigma placed upon women; We should fear getting older and do anything to fight or hide that process. Older women take very little space in media in general, not to mention sports media, or action sports media on top of that. Women who has passed a certain age are extremely seldom portrayed as active athletes.
63 year old Monica definitely re-defines the image of a experienced race track rider.

Malin Kullberg, Sweden

Malin from Stockholm fell in love with all things motorcycle related early in life. Her first bike she got at sixteen, a Honda NSR 125. Today she rides a Triumph Street Triple R, but dreams of cruising the streets on a well-kept Café Racer.
In her teens she also learned photography and has since taken thousands of images. Since 2010 Malin Kullberg works as a professional photographer. The secret behind a great shot according to Malin, is the genuine connection with the person or item that your capturing- that breaths reality.
Documentary photo has always been an interest for Malin, who always aims to get under the skin of the people she photographs.
In her photo exhibition MOTO FEMME she has portrayed 12 female motorcycle riders across Sweden, in both image and text. The purpose of the exhibition is to change the way we see women, not only within the moto scene, but throughout society. We still see objectified women in semi-nude or pornographic images posing with various bikes, and the fact that this is so socially accepted, has feed Malins urge to give light to the reality of real women in motorcycling. The modern, beautiful, brave and interesting women from real life are the women Malin thinks should be represented in bike images instead of the stereotypical, unattainable bodies we see today. MOTO FEMME also aspires to inspire more females to want to start riding and racing to experience the wonderful two-wheeled lifestyle.
"I hope these images and stories will surprise, empower, put a smile on your face and suddenly start longing for clean asphalt and open roads"


When and why did you get in to photography?
“I started photographing at twelve years old when I got my first analog Pentax camera. I loved shooting detailed images, I could sit in a field for ten minutes trying the get the setting just right to photograph a dandelion.
I can relate to photographers older than me when they talk about the good old days! Today when everything is digitalized, it's all so simple. You can shoot a hundred photos a minute, and if the image still is not exactly what you had imagined, almost anything is possible to alter in Photoshop.
As I grew older I started getting interested in people. I loved secretly shooting images of people in the city, and still enjoy catching a moment in a really great snapshot- because it's real and authentic.”
What’s your worst/best/most intense moment related to action sports?
“My best memory with my bike, was riding Gotland Ring for the first time- there's no better feeling than getting the full flow around the track. It's all about tact and timing; when you've learned to waltz, you will slowly but surely increase the pace. Enormous focus is needed, but it gives you the most amazing endorphin rush when you set a new record.”
What do you think of the lack of role models for girls and women in male dominated areas? 
“I'm inspired by all the women who has broken new ground, being the first to claim space in a group of men, for example Susie Wolff. We need more female role models to connect with, not objectified bodies.”
How do you see women evolving in the action sports scene?
“It's crucial for women of all ages to have other females to look up to. The whole idea of my photo campaign MOTO FEMME is to portrait relatable, ordinary, beautiful women of all ages, to inspire and empower other women. The women already in the industry needs to get more space and credit, needs to be showcased more.”
What are your hopes for the future of the industry?
“I hope that women become more supportive and unite in the fight for equality, so that we can reach our goals.
I also hope that people will start realizing the massive impact and responsibility media has, and stop accepting the current climate. More women need to have their voices heard, and we need to stop objectifying women, stop the sexualization, and instead focus on people's personalities and abilities.”
What is the number one preconception or prejudice people have about you?
“I think the biggest prejudice people have is that I'm in to fashion, yoga and don't like to work hard and get my nails dirty.”
Do you have a feature or body part that you have been self-conscious about? Do you think low self-esteem in girls and stereotypes in media are connected?
“Media has enormous power over how us women perceive ourselves. It's so shameful and awful how focus is shifted from personal worth, accomplishments and personal traits to just aiming to looking and feeling attractive for other people. It seems we are never allowed to think that we are good enough, and we are constantly fed with the idea that something about us needs improving.”
Is there a difference in how women and men are portrayed in the action sports industry?
“Looking at women in moto as an example, we are flooded with images of naked women posing with rad bikes.  The untrue cliché is that "It's always been like this, and will always be like this".
In commercial ads, in magazines, there are often pictures of women and men in the same frames;
and while he men are fully clothed, confidently sitting on the bikes, or standing masculinity with their arms crossed in cool gear and Kevlar jeans, women are often seen squatting or lying on the floor, beneath the men, or standing in sexy poses behind the men. Of course without suitable clothing, if clothed at all.”
What would you say to people who want to get in to action sports, but think they might not fit in?
“Even if you haven’t seen us yet, we are a growing community of cool, prestigeless, strong – and first and foremost- completely normal and diverse women out there, who just love doing what we are doing. And we’re waiting for you.”

Monica Borell, Sweden

At 63 years old, Monica Borell still focuses on and enjoys keeping fit, to be able to stay active on the racetrack. She currently rides a Honda
CBR1000RR Fireblade. Except for riding racebikes on both track and street, spending time with good friends and her beloved grandchildren top the list
of passions in life for Monica.
Monica holds her MC license since -71, but it wasn’t until the mid 90´ that she tried racing tracks for the first time- and she was instantly hooked.
Having always been a fan of high speeds, roadracing turned out to be the best thing she had ever tried. Maybe that’s why Monica spends some of her
spare time as a race instructor for SMC, spreading the stoke to even more people.
According to Monica a really good race track should have a lot of hidden corners, and as an instructor she teaches her students control over the gas,
and how to become one with the bike- something she says a lot of people have issues with. To be a great track racer, Monica states one needs to have
the guts and the willpower to dare stretching the limits. Her best advice:

“Most people roll too much when taking corners and doesn’t keep enough pressure on the rear tire. You generally need to sit further back on the bike,
to keep yourself grounded all the way from your feet up to your thighs, otherwise you lose a lot of what the bike is communicating to you. 
It’s also crucial to always try to brake later, and pull on the throttle sooner out of the corners. Learning a new track fast is a good skill.  Also, it’s important to find timing for the right braking point, turning point, apex and exit- and as soon as you learn a track layout, you can start stretching these points.”
She describes herself as a speed looney, with a soft spot for street style sport bikes, but it wasn’t until she bought her first Fireblade that she felt
she had found her dream bike:
“This was back when the R1:ones where really popular, however I never liked them one bit, since I didn’t sit comfortably on them – but trying the
Fireblade was like finding my way home”
Why made you get in to action, extreme or adventure sports?
“I’ve always loved speed. Before the bikes, I had the horses. So I went from 1 horse power, to 150 horse powers- a slight difference in speed. But I
have to take a year at a time now that I’m turning 63. You never know how long you can keep at it, but I’m sure I will always have bikes in my life, in
some shape or form. When I retire I might do what many other people do- go on long road trips abroad!”
What do you think of the lack of role models for girls and women in male dominated areas?
“The few women in these areas are very much needed. I don’t know how many times over the years I’ve been active that people have said stuff like “How
nice to see that there are women racing tracks now”
It’s also really sad that the sports media, especially in male dominated areas, never focus on the athletes results, but rather on their looks. But there has been a change for the better over the last few years, we are growing in numbers, and that’s awesome.”
How do you see women evolving in the action sports scene?
“It’s really great that the female scene is growing, we need that, as well as relevant space in media.”
What is the number one preconception or prejudice people have about you?
“As a female instructor I feel I have an advantage when talking to male participants, especially the younger male students show me a lot of respect.
But when I’m just a participant myself at a trackday, it’s the opposite; men do almost anything to pass the rider with the ponytail?”
Is there a difference in how women and men are portrayed in the action sports industry?
“Men are credited for their accomplishments; women are commented on their looks”
What would you say to people who want to get in to action sports, but think they might not fit in?
“Anyone fits in. It’s just a matter of doing it. We’ve all been rookies at one point.”